There is a transition after this using fade to black, conveying that something new is about to be shown, for example a character or a scene. Once this has been filmed we get a long angle shot of 4 people in a studio singing, giving the audience a chance to see where people and objects are in relation to one another. This also allows the audience to become engaged with the characters. In this first 2 minutes these characters are given a lot of screen time, before other characters have been shown. This is a good pointer to how important the characters are and allows the audience to sympathise with them. However this doesn’t last for long as there is a use of shot / reverse shot between the producers when they are having a conversation. Shot /reverse shot allows the audience to see a conversation from both sides; they are given the same screen time whilst having a conversation. There is also an over-the-shoulder shot taken from behind the producer’s back, this gives the audience a chance to see what is going on from another angle.
Followed by the conversation is a POV shot from the producer’s perspective, allowing us to see the band from the character’s point of view and letting us to sympathise with the producer, however there is then a POV shot from one of the band member’s side, this then allows us to feel more sympathy towards the band member and go against our initial reaction.
The colours used for the titles and credits are red and black, which are also stereotypical colours used for love stories and heart ache, the colours are linked into the name of the film ‘Love Actually’. The titles and credit are also shown with a black background to make the names and words stand out against the red and white. This is used effectively giving the audience and chance to take the name of the film and characters used into consideration.
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